{"title":"New Launch","description":null,"products":[{"product_id":"hot-spicy-sausage-200g-100-plant-based-ready-to-cook-heat-eat-tender-jackfruit-sausages","title":"Hot \u0026 Spicy Sausage, 200g (100% Plant based , Ready to cook,Heat \u0026 Eat, Tender Jackfruit Sausages)","description":"\u003cul\u003e\n\u003cli\u003e\u003cspan class=\"selectable-text copyable-text xkrh14z\"\u003e\u003cstrong\u003eFiery Spice Blend: \u003c\/strong\u003eInfused with a bold, hot, and zesty chili and spice blend designed for those who love an authentic kick of heat. \u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"selectable-text copyable-text xkrh14z\"\u003e\u003cstrong\u003e100% Vegan \u0026amp; Meatless:\u003c\/strong\u003e Crafted from clean, fiber-rich tender jackfruit, offering a satisfyingly juicy and realistic bite for plant-based diets. \u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"selectable-text copyable-text xkrh14z\"\u003e\u003cstrong\u003eHeat \u0026amp; Eat Convenience: \u003c\/strong\u003eEffortless preparation fits your busy lifestyle—perfect for quick skillet frying, grilling, or tossing into hot pots. \u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"selectable-text copyable-text xkrh14z\"\u003e\u003cstrong\u003eFlavor Booster for Any Dish:\u003c\/strong\u003e Instantly elevates simple meals, adding rich flavor and spice to pizzas, pastas, spicy hot dogs, and traditional curries. \u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"selectable-text copyable-text xkrh14z\"\u003e\u003cstrong\u003eFreshness Guaranteed:\u003c\/strong\u003e Packed utilizing high-quality retort packaging to preserve the bold spices, juicy texture, and shelf-stable freshness.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Wakao","offers":[{"title":"Default Title","offer_id":48056736776343,"sku":"8908015848155","price":345.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0659\/7283\/0359\/files\/Hot_SpicySausagesFront.png?v=1788859742"},{"product_id":"bajra-rava-500g-naturally-gluten-free-source-of-protein-fibre-a-smart-swap-for-regular-sooji-perfect-for-upma-khichdi-porridge-halwa-laddoos-more","title":"Bajra Rava, 500g (Naturally Gluten-Free | Source of Protein \u0026 Fibre | A Smart Swap for Regular Sooji | Perfect for Upma, Khichdi, Porridge, Halwa, Laddoos \u0026 More)","description":"\u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003eBring traditional millet back to your kitchen with Urban Platter Bajra Rava. Made from 100% coarsely milled pearl millet, these wholesome grits offer a rustic texture that works beautifully in upma, porridges, khichdi and a variety of savoury dishes. Whether you're recreating familiar recipes or trying something new, Bajra Rava makes a versatile addition to your pantry.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan data-sheets-root=\"1\"\u003e\u003cspan class=\"selectable-text copyable-text xkrh14z\"\u003e\u003cstrong\u003eMade from 100% Bajra (Pearl Millet): \u003c\/strong\u003eSimply coarsely milled to preserve its rustic character.\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan data-sheets-root=\"1\"\u003e\u003cspan class=\"selectable-text copyable-text xkrh14z\"\u003e\u003cstrong\u003eNaturally Gluten-free\u003c\/strong\u003e: A great alternative to wheat-based rava or sooji for a variety of everyday recipes. \u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan data-sheets-root=\"1\"\u003e\u003cspan class=\"selectable-text copyable-text xkrh14z\"\u003e\u003cstrong\u003eSource of Protein \u0026amp; Fibre: \u003c\/strong\u003eAdds wholesome grain goodness to breakfasts, snacks and everyday meals. \u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan data-sheets-root=\"1\"\u003e\u003cspan class=\"selectable-text copyable-text xkrh14z\"\u003e\u003cstrong\u003ePleasantly Coarse Texture: \u003c\/strong\u003eAdds body and bite to both sweet and savoury preparations. \u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan data-sheets-root=\"1\"\u003e\u003cspan class=\"selectable-text copyable-text xkrh14z\"\u003e\u003cstrong\u003eCook Beyond Breakfast\u003c\/strong\u003e: Perfect for savoury dishes, porridges, grain bowls, bakes and creative recipes.\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Urban Platter","offers":[{"title":"Default Title","offer_id":48083577667735,"sku":"5430446646176","price":170.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0659\/7283\/0359\/files\/14064_01_-BajraRava500g.jpg?v=1785217071"},{"product_id":"roasted-salted-edamame-25g-46-protein-14-fiber-lightly-salted-young-green-soybeans-highest-plant-protein-supersnack-copy","title":"Roasted Salted Edamame, 1Kg (46% Protein, 20% Fiber, Lightly Salted Young Green Soybeans, Highest Plant Protein Supersnack)","description":"\u003cp\u003e\u003cspan data-sheets-root=\"1\"\u003eEdamame beans are one of the highest plant-protein snacks per serving, supporting fullness, smart energy and better snack choices throughout the day.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan data-sheets-root=\"1\"\u003e\u003cstrong\u003eHigh Protein Plant Snack -\u003c\/strong\u003e Each serving packs exceptional plant-based protein, supporting active lifestyles and everyday nourishment.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan data-sheets-root=\"1\"\u003e\u003cstrong\u003eRich in Fiber -\u003c\/strong\u003e Fiber works with protein to promote satiety, calmer cravings, and balanced snacking.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan data-sheets-root=\"1\"\u003e\u003cstrong\u003eSmart Calorie Profile -\u003c\/strong\u003e Helps support mindful eating, portion control, and daily energy balance.\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan data-sheets-root=\"1\"\u003e\u003cstrong\u003eEvery Day Snacking Made Better -\u003c\/strong\u003e Perfect for work breaks, pre\/post-workout, lunchboxes, travel snacking, or topping on salads and bowls.\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan data-sheets-root=\"1\"\u003e~Urban Platter - Simply Good Food! :)\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e","brand":"Urban Platter","offers":[{"title":"Default Title","offer_id":48146778947735,"sku":"5430446647296","price":799.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0659\/7283\/0359\/files\/14071_01_-RoastedSaltedEdamame1kg.jpg?v=1787142637"},{"product_id":"macadamia-milk-1l-rich-creamy-nutty-with-pea-protein-unsweetened","title":"Macadamia Milk, 1l  (Rich, Creamy \u0026 Nutty | With Pea Protein | Unsweetened)","description":"\u003cp\u003e\u003cspan\u003eGiraf Macadamia Milk brings a smooth, rich and naturally nutty taste to your everyday routine. 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Enjoy it chilled or use it to add a delicious twist to your everyday drinks and meals.\u003c\/span\u003e\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan class=\"selectable-text\"\u003e\u003cspan class=\"selectable-text copyable-text xkrh14z\"\u003e\u003cstrong\u003e Unsweetened for more flexibility:\u003c\/strong\u003e No added sweetness means you can decide how sweet you want your drinks, breakfasts and recipes to be. 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